10 Best Technical SEO Audit Tools
SEO audits often show websites placing too much emphasis on backlinks while neglecting many other critical SEO opportunities. Investing a little extra time in improving your internal links is always worth it. They’re one of the easiest yet most powerful SEO tools you have. Everyone talks about backlinks from external sites, but internal linking – when done correctly – can actually make a huge impact. Many websites rush straight into link building, generating hundreds or even thousands of low-quality backlinks with exact-match anchor texts, before laying any SEO groundwork.
Website Speed, Performance & Security
A keyword research tool can reveal what keywords your competitors are ranking for, but your site is not. This can uncover untapped niches or long-tail keywords that you might have overlooked. The next item on the list is benchmarking your SEO performance against competitors. This is necessary because the performance of your competitors impacts your chances of achieving higher rankings for related keywords. A search engine optimization audit (SEO Audit) will help you identify problematic areas that need improvement with an action plan to correct them.
Use it to check for errors, such as crawl issues, indexing problems, and security concerns. If Google struggles to access your site, it won’t be able to rank properly. Fixing errors reported in Search Console is crucial to maintaining your site’s visibility. It’ll give you insights on aspects of your site like title tags, meta descriptions, and images. And it’ll help you BHS Links identify broken links, understand your website’s architecture at a deep level, and much more.
Democratizing search technology — by bringing it to Webflow
This is now only essential for your users, since 2020 Google has been crawling the mobile versions of websites, so extra care should be taken. One of the most essential steps in any SEO audit is to complete a crawl of your website. There are a few high-quality website crawlers that work well for this purpose, but the one we have found to be the most useful is Screaming Frog.
Technical SEO audit
- The Seobility content report covers more than just the aspects mentioned above.
- If a minor SEO hiccup occurs with your search results, we notice it and swiftly take action.
- Last but not least, make sure that canonical URLs are properly implemented to avoid duplicate content issues.
- There are no shortcuts with search engine optimization, so don’t base your enterprise SEO strategy from an SEO audit checklist you found on the web.
- If you don’t have access to Google Search Console, plug any page from your website into Google’s Mobile-Friendly Test tool.
As such, its definitely recommended for enterprise customers that want to marry audit data with their own internal business data (clicks, revenue, gross margin, etc.). Type in your focus keyword for a page, and Yoast will provide recommendations to improve your chances of ranking for the search term. Google PageSpeed Insights is a tool that assesses your page’s Core Web Vitals, which measure user experience and are SEO ranking factors. Google Search Console has an indexing option in its navigation menu. There, you’ll see a list of 404 error pages that indicate broken links.